MediaAlpha, Inc.

MAX ·Industrials, Specialty Business Services, United States
Financial Statements › Cash Flow Statement
Annual Quarterly

Cash Flow Statement

Line Item FY2025 FY2024 FY2023 FY2022 FY2021 FY2020 FY2019 FY2018
Operating Activities
Net Income $25.6M $16.6M $-40.4M $-57.7M $-5.3M $-4.4M $17.8M $18.1M
Depreciation & Amortization — — — — — $300.0K $300.0K $200.0K
Depreciation $273.0K $252.0K $353.0K $392.0K $369.0K $289.0K $272.0K $187.0K
Amortization $3.0M $6.4M $6.9M $5.8M $3.0M $3.2M $5.4M $11.8M
Stock-Based Compensation $30.3M $34.1M $53.3M $58.5M $45.7M $24.7M $2.3M $824.0K
Net Cash from Operating Activities $65.6M $45.9M $20.2M $28.3M $28.6M $51.4M $22.1M $22.6M
Investing Activities
Capital Expenditures $340.0K $254.0K $73.0K $98.0K $650.0K $296.0K $146.0K $630.0K
Business Acquisitions — $0 $0 $49.7M $0 $0 — —
Net Cash from Investing Activities $-340.0K $-654.0K $-73.0K $-49.8M $-650.0K $-10.3M $-294.0K $-640.0K
Financing Activities
Dividends Paid — — — — — — — —
Stock Repurchases — — — — — — — —
Net Cash from Financing Activities $-61.6M $-19.2M $-17.4M $-14.5M $-961.0K $-27.6M $-17.5M $-25.4M
Net Change in Cash $3.6M $26.0M $2.7M $-36.0M $27.0M $13.5M $4.4M $-3.4M
Free Cash Flow $65.3M $45.6M $20.2M $28.2M $28.0M $51.1M $22.0M $22.0M